Yahoo is offering two new e-mail domains for free to users in addition to its familiar @yahoo.com handle. The two new e-mail domains, @ymail.com and @rocketmail.com, are calculated to increase the number of people registering for free e-mail addresses with Yahoo. According to Yahoo, we are facing an e-mail account crisis: there are too many similar accounts. In other words, Yahoo considers that there are too many IDs and the newcomers won’t be able to create an e-mail account according to their personality or name.
Yahoo hopes that users will register with ymail or rocketmail in order to drop old e-mail addresses that may have been chosen out of necessity instead of preference.Through this move, Yahoo has practically tripled its available names and until its service will reach 800 million users, one does not have to bother about the name of the e-mail account.
Yahoo hopes that users will register with ymail or rocketmail in order to drop old e-mail addresses that may have been chosen out of necessity instead of preference. While unlimited storage, integrated messaging and shorter domain names are clear improvements to the Yahoo e-mail services, free e-mail users have had those options available to them since 2004 when Google introduced Gmail to the masses.
According to a comScore Inc. report from April 2008 cited by AP, Yahoo has the largest share of e-mail users at 266 million worldwide. Microsoft is second with 264 million users. Google ranks behind both with 101 million users on Gmail. But Google's free offering has been growing more quickly than either Yahoo or Microsoft's e-mail domains.
Source : CRN.com